GTM Engineer

Join SalesCaptain and shape the future of B2B growth as a GTM Engineer / Lead Generation Specialist. Work with top-tier startups and global brands, building high-impact lead generation systems that power predictable go-to-market success. If you’re passionate about data, outbound strategy, and cutting-edge tools like Clay, this is your chance to make a real difference—remotely, on a collaborative team. ❖ About SalesCaptain Founded in 2021, SalesCaptain partners with fast-growing B2B SaaS companies, YC and Techstars startups, and Series B/C scaleups worldwide. We specialize in GTM strategy, cold outbound, and building scalable lead generation systems that drive measurable results. ❖ About the GTM Engineer / Lead Generation Specialist Role As a GTM Engineer B2B SaaS expert, you’ll design and execute high-quality lead generation workflows for international clients. You’ll collaborate with GTM Strategists and Campaign Managers to transform ICPs into accurate, campaign-ready lead lists using Clay, LinkedIn Sales Navigator, Apollo, and other advanced tools. Your work will directly impact the quality and speed of our outbound campaigns. ❖ Key Responsibilities - Build targeted B2B lead lists based on ICPs, industry, company size, job titles, and other criteria - Use Clay to create, enrich, clean, and organize prospect data for cold outbound campaigns - Research companies, decision-makers, competitors, and market segments for global clients - Source relevant contacts via LinkedIn, Sales Navigator, Apollo, and company databases - Enrich leads with emails, LinkedIn profiles, company data, tech stack, funding, and hiring signals - Verify and clean data to reduce bounce rates and improve campaign performance - Support GTM Strategists and Campaign Managers with account research and audience building - Build reusable lead generation workflows and suggest automation improvements - Organize data in Clay, Google Sheets, CSVs, or CRM-ready formats - Identify new niches, targeting angles, and prospecting opportunities for client campaigns ❖ What We’re Looking For - Proven hands-on experience with Clay (required) - Strong background in B2B lead generation, list building, enrichment, or GTM data operations - Deep understanding of ICPs, buyer personas, and outbound campaign needs - Proficiency with LinkedIn Sales Navigator and other lead sourcing tools - Advanced Google Sheets or Excel skills - Ability to research beyond surface-level data and maintain high data quality standards - Self-motivated, detail-oriented, and able to meet deadlines - Excellent written English - Curiosity and willingness to experiment with new GTM, AI, and lead generation tools ❖ Bonus Skills - Experience with Apollo, Instantly, Smartlead, Lemlist, ZeroBounce, Dropcontact, Ocean.io, BuiltWith, StoreLeads, Crunchbase, or similar tools - Familiarity with AI-assisted research, web scraping, or no-code automation - CRM data preparation and email deliverability basics - Cold email campaign preparation - Background in B2B agencies, SaaS companies, or high-growth startups - Ability to support multiple client campaigns simultaneously ❖ What Success Looks Like - Campaign Managers trust your lead lists for accuracy and relevance - Clay tables are clean, structured, and easy to interpret - You can clearly explain why each company or contact fits the ICP - You proactively suggest better sourcing methods and workflow improvements - You help the team move faster without sacrificing quality ❖ Why SalesCaptain? - 100% remote work—no commutes, flexible EU hours - Collaborative, passionate, and friendly team culture - Paid vacation, days off, and sick leave - Exciting team-building activities - Free books and Kindles for personal growth - Specialized training to become a top Clay and GTM expert - Work with leading B2B brands, startups, and scaleups - Exposure to the latest AI, outbound, and GTM tools - Your ideas directly impact campaign performance and company growth Ready to accelerate your career as a GTM Engineer / Lead Generation Specialist? If you’re driven by data quality, love building scalable outbound systems, and want to work with the best in B2B SaaS, we want to hear from you. Apply now and join the SalesCaptain GTM revolution! [META]: Join SalesCaptain as a GTM Engineer / Lead Generation Specialist—remote, EU hours, Clay expert, B2B SaaS, outbound, and lead generation. Apply today!