Menufy GTM Engineer

Join Menufy as our GTM Engineer and help independent restaurants thrive by building the systems that power our rapid growth. If you’re passionate about AI-driven marketing, seamless integrations, and making a real impact in B2B SaaS, this is your opportunity to shape the future of restaurant technology. ❖ About Menufy Menufy empowers small and mid-sized restaurants to win more direct orders, foster guest loyalty, and grow on their own terms. We provide fully managed online ordering, direct ordering tools, guest marketing, and a dedicated Success Team. Our mission is to help restaurants succeed independently in a competitive digital landscape. ❖ About the GTM Engineer Role As our GTM Engineer, you’ll architect and own the infrastructure connecting our data, campaigns, and revenue streams. Reporting to the VP of Marketing and collaborating with the President and General Manager, you’ll drive market intelligence, advanced lead generation, and go-to-market performance. You’ll work closely with Product Marketing, Product Management, and Sales Operations to maximize customer impact and business growth. ❖ What You’ll Own - Lead GTM analytics strategy, leveraging AI and conventional tools to solve go-to-market challenges and advance Menufy’s market share. - Build and automate integrations across Menufy’s website, Google Ads, Meta Ads, and HubSpot for real-time data flow and campaign optimization. - Partner with Sales Operations to design automated pipelines, ensuring seamless lead scoring and audience targeting without manual lag. - Architect closed-loop attribution and event tracking for every campaign, consolidating tools and documenting KPIs. - Drive AI-powered ICP discovery and campaign intelligence by analyzing Salesforce and customer data, building lookalike audiences, and automating campaign optimization. - Develop hyper-personalized restaurant outreach using AI to audit digital footprints and generate tailored messaging, deploying AI agents for autonomous prospect engagement. - Own revenue and pipeline analytics, building dashboards for leadership and running scenario models to inform strategic decisions. - Maintain the GTM technology roadmap, evaluate new AI-native tools, and act as the internal expert on emerging GTM AI capabilities. ❖ What We’re Looking For Must-Have Skills: - Hands-on experience building integrations between MarTech tools, CRMs, and paid channels (Google Ads or Meta) - Experience collaborating with SalesOps or RevOps to utilize Salesforce data via exports or API - Strong business analytics background (FP&A, Data Science, or Statistics) with the ability to define and analyze key business questions - AI fluency with OpenAI, Anthropic, prompt engineering, and workflow automation - 3–7 years in revenue-adjacent roles (marketing operations, growth marketing, paid media, or CRM marketing) in high-volume B2C or prosumer SaaS environments - Proven ability to build automated audience pipelines for Google Ads Customer Match or Meta Custom Audiences - Deep understanding of funnel analytics and proactive validation of integrations - Experience in high-volume B2C or SMB-facing environments, with a focus on CPA, conversion rate, and LTV metrics - Evidence of FP&A-adjacent thinking, including CAC/LTV modeling and cohort analysis Good-to-Have: - Background in management consulting or FP&A - Experience presenting analytical work to C-suite stakeholders ❖ Is This You? You’re an entrepreneurial GTM Engineer who thrives in ambiguity, builds systems from scratch, and leverages AI to solve root problems. You’re energized by both executive presentations and technical troubleshooting. You see manual work as an opportunity for automation and are ready to go deeper than traditional RevOps or marketing ops roles. ❖ Additional Information - Open to candidates authorized to work in the United States without sponsorship - HungerRush is an Equal Opportunity Employer - This description outlines the general nature of the role; additional duties may be assigned Ready to drive real impact as Menufy’s GTM Engineer? If you’re passionate about AI, automation, and building the future of restaurant technology, we want to hear from you. Apply now and help us empower independent restaurants to succeed on their own terms. [META]: GTM Engineer B2B SaaS role at Menufy—drive AI-powered marketing, HubSpot, Clay, and analytics for restaurant tech growth. Apply today!