GTM Engineer - Marketing Systems & intelligence

Join Kiteworks as a GTM Engineer and drive the future of automation-first lead management across a global, multi-brand B2B SaaS portfolio. If you thrive on building AI-powered workflows and want to make a measurable impact on sales and marketing operations, this is your opportunity to lead innovation at scale. ❖ About the Role As our GTM Engineer, you will own, monitor, and continuously improve the end-to-end lifecycle of lead routing and marketing attribution reporting for 5+ brands worldwide. This is not a traditional operations job—every inbound lead must be captured, enriched, routed, and reported instantly and reliably, with zero manual intervention. You’ll architect and operate automation-driven systems that ensure data integrity and deliver actionable insights to Sales and GTM teams across regions. You’ll go beyond maintaining processes—your mission is to build and optimize AI-enhanced, automation-powered workflows that accelerate growth and acquisition-readiness. ❖ What You’ll Do - Oversee daily lead-routing operations across multiple brands, ensuring accurate and timely assignment to SDRs and AEs - Proactively detect, flag, and resolve routing issues before they impact revenue, leveraging automation and alerts to minimize lead loss - Design, manage, and refine HubSpot and Salesforce CRM routing logic to support complex brand, region, and product segmentation - Ensure complete campaign attribution and source metadata is captured and flows seamlessly through all systems - Build and maintain automated reporting flows and dashboards for global and regional teams - Use automation platforms (n8n, Make, Zapier) and AI/LLM tools to eliminate manual steps in routing, QA, and reporting - Collaborate cross-functionally with SDR teams, GTM managers, Sales, and Sales Ops to maintain alignment with global operations - Rapidly integrate new brand acquisitions into the lead-routing and reporting framework ❖ What You Bring - 5+ years’ experience in Marketing Operations, Sales Operations, or RevOps, ideally in multi-brand or multi-region B2B SaaS environments - Deep hands-on expertise with HubSpot and Salesforce CRM (mandatory) - Familiarity with enrichment and engagement tools like SalesLoft, ZoomInfo, or similar - Proven ability to design, monitor, and optimize lead-routing workflows across diverse brands and teams - Demonstrated experience with automation platforms (n8n, Make, Zapier) and AI/LLM tools to streamline operations and scale processes - Strong project management skills, with confidence navigating complex stakeholder landscapes and priorities - Excellent communication and alignment skills—able to identify issues early, explain them clearly, and drive structured resolutions - A proactive, data-driven builder mindset—always seeking to optimize efficiency, scale impact, and innovate through systems ❖ Our Values - Execution: We deliver results with focus, ownership, and consistency, always seeking to optimize and create meaningful impact. - Transparency: We communicate openly and clearly, fostering trust and accountability across teams. - Integrity: We uphold the highest standards of honesty and responsibility, building trust through principled actions. ❖ Compensation & Benefits - Annual base salary: €45,000 – €54,000, depending on location, experience, and skills - Hybrid work: 3 days in our modern office, 2 days remote - Choice of Mac or Microsoft equipment - Additional health insurance and 100% subsidized Multisport card - On-site perks: coffee, tea, snacks, fruit basket twice a week, team events, and parties - 200 BGN monthly in food vouchers - Competitive compensation package including stock options ❖ Commitment to Inclusion Kiteworks is an equal opportunity employer. We welcome applicants of all backgrounds and identities, and are committed to fostering a diverse, inclusive workplace. ❖ Additional Requirements - Ability to meet Kiteworks, customer, and/or government security screening requirements, including a background check upon hire and every two years thereafter. Ready to lead the charge in automation-driven GTM operations? If you’re a GTM Engineer with a passion for building scalable, AI-powered solutions in B2B SaaS, we want to hear from you. Apply now and help shape the future of lead management at Kiteworks. [META]: GTM Engineer B2B SaaS role at Kiteworks—own global lead routing, automate workflows, and drive impact with HubSpot, Salesforce, and AI tools.